Director of Marketing

Distributors of a complete selection of hardware, machinery, hand tools, supplies, laminate and solid surfaces for the professional cabinet shop.

• Distribution industry experience is required.
• In this vital position you will guide the Company’s marketing product development strategies and priorities including marketing communications, advertising, tradeshows, web presence and market development.
• Assist in preparation and execution of advertising, promotional programs and product literature, catalogs, etc.
• Assist in the development of product, positioning and pricing strategies.
• Hands on design, layout, creative content for all marketing and communication materials along with the ability to select and manage outside vendors.
• Develop partnerships that leverage our market access and potential to grow the business.
• Coordinate day to day surfacing business activities with our surfacing suppliers, corporate team and regional/branch teams and specification representatives.
• Establish programs and procedures to assist field sales achieving profitable volume.
• Make recommendations and evaluations on new product opportunities.
• Develop and present product training to field sales, customers, etc.
• Support field sales with information regarding pricing, sales and customer policies, monitor complaints.
• Conduct periodic market evaluations and competitive analysis of product lines.
• Accompany and assist field sales as required.
• Make presentations at regional/branch sales meetings at each location in person and via video conference throughout the year.
• Responsible for oversight of the pricing department.
• Responsible for eCommerce activities including web promotions and layout. Manage the planning, growth, and success of the eCommerce program.
• Attend sales conferences and trade shows as required.

• Ability to work effectively in a matrix management environment.
• Strong Business Acumen – must understand market and customer trends, customer needs and impact on future product development programs, new business case financials.
• Strong Customer interface skills. Ability to uncover customer needs and trends.
• Must have excellent/strong Microsoft Office skills with emphasis on Outlook, Word, Excel and PowerPoint.
• Strong verbal and written communication skills.
• Strong analytical skills.
• Travel up to 25%.

Education:

• BS/BA degree required with MS/MA/MBA preferred in Business or Related Business Management.

Experience:

• Ten years prior marketing experience successfully demonstrating market/sales growth in the distribution industry.
• Experience working with distribution channels.
• Industrial, commercial or cabinet sales or manufacturing background or related industry experience is desired.

Additional Comments:

• The essential functions have been provided as examples of the type of work performed by employees assigned to this job classification.
• The Company reserves the right to modify the work assignments and/or to make reasonable accommodations so that qualified employees can perform the essential functions.
• The job description is not intended to be an all inclusive list of duties and responsibilities.
• It is intended to describe the general nature of the position.