Marketing and Communications Specialist

SmithBucklin (www.smithbucklin.com) is the association management and services company more organizations turn to than any other.

• Conceive and develop basic marketing plans to achieve client objectives, including budgeting
• Oversee implementation of marketing plans, including the development of production schedules, project coordination and operational oversight
• Develop marketing collateral from copywriting to production through fulfillment
• Write and manage updates for client Web sites
• Write, format and manage fulfillment of client e-mail campaigns, including distribution tool and analytics (monitoring click through rates, etc.)
• Develop basic plans and manage updates of client social media channels
• Track budgets, staff time hours and direct expenditures
• Assist in coordinating work streams for junior team members
• Identify and explore industry affiliation opportunities to further client objectives

• Bachelor's degree with concentration in one or more of the following required; Marketing, Communications or Business
• 3-5 years total professional experience to include marketing communications
• Agency and/or association management experience preferred

Knowledge and Skills Required:

• Experience across general marketing process research, planning, promotion and evaluation
• Solid understanding of Social Media and ability to navigate popular outlets (LinkedIn, Facebook, Twitter)
• Proficiency with popular IT applications (Excel, PowerPoint, e-mail systems) and basic understanding of HTML (Web updates)
• Proven ability to meet deadlines and successfully manage multiple projects simultaneously
• Strong written and verbal communication skills