Director of Marketing and Communications
Peru State College
(Peru, Nebraska)-
The Director of Marketing and Communications is the chief communications strategist responsible for the planning, management, coordination and creation of all college marketing, branding and public/media relations efforts aimed at enhancing knowledge and support of the institution.
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The Director will work with diverse College stakeholders, and will coordinate the development, implementation, and evaluation of an annual marketing and communications plan.
- Will also work with vendors to implement initiatives, integrate marketing efforts with the College’s recruitment and retention strategies, research and write news stories and disseminate to appropriate media.
- Will serve as the College’s primary point of contact for non-athletic related external media relations, including all externally initiated news and publications.
- Is responsible for supervising the administration of the College’s website and social media as well as the College’s Communication and Visual Identity Manual.
- Will also be responsible for special event coordination such as Homecoming and Graduation ceremonies.
- Bachelor’s degree required, major in Marketing, Public Relations or Communication preferred.
- Must have a minimum of five years of successful management experience in working and communicating with multiple publics.
- Must be able to effectively communicate with a variety of internal and external constituencies, possess excellent written and verbal communication skills, a thorough knowledge of principles and methods of planning and conducting a comprehensive marketing and public relations program and have prior experience developing strategic marketing plans.
- Prior experience in serving as an institutional spokesperson and the ability to work under the pressure of deadlines and multiple tasks is required.
- Must possess a high level of competency with social media, website design and functionality, and publication design best practices.
Benefits | Benefits included |
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Additional Notes on Compensation
Starting salary DOQ's. Excellent benefits package.
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- Meeting Deadlines
- Creating Marketing Plans
- Verbal and Written Communication
- Managing Multiple Projects with Quick Turnaround
- Management
- Marketing
- Media Relations
- Planning
- Producing Publications
- Public Relations
- Web Design
- Website Management
- Social Media Management
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