Marketing Engineer II

Leading manufacturer of devices for the generation and measurement of infrared, visible, UV light and x-rays.

Hamamatsu, one of the world's largest suppliers of advanced light detectors and detector systems for industrial, scientific, and commercial applications, is seeking a Marketing Engineer II for our San Jose, CA location. Our customer base is remarkably diverse; we serve Fortune 100 firms, top research labs, and innovative startups as well. Hamamatsu's mission is to improve the welfare of society through the advancement of photonics technology.

• Develop content for website, newsletter, and other marketing promotions by reading technical literature, discussing with engineers and parent company, discussing with customers, delegating writing content to staff and writing content as needed.
• Create concepts for landing pages on website to attract attention of new and existing customers.
• Obtain market information by researching marketing reports, and databases, meeting with customers to determine unmet needs and future trends, attending trade shows, collecting information from colleagues, data mining, analyzing market segmentation, and competitive products and establish profit potential of targeted segments.
• Give seminars, webinars and represent Hamamatsu in video interviews and product showcases.
• Create tools for the sales force to present our products and company to our customers (e.g., PowerPoint presentations and white papers).

Required skills, knowledge, and experience

• 2 years of marketing experience with a scientific/medical company
• Bachelors degree in science or engineering
• Strong professional communication skills, written & verbal
• Intermediate MS office skills in Word, Excel, PowerPoint
• Intermediate level presentation skills
• Travel requirement (domestic & international): maximum 25% and the ability to transport yourself to & from your customers and sales visits
• Strong attention to detail
• Knowledge of marketing concepts
• Strong organizational skills
• 1 year promotion of products & 1 year market research experience
• Demonstrated ability to write technical articles

Preferred skills, knowledge, and experience

• Total of 3 years experience with scientific or medical company
• Advanced MS office skills in Word, Excel, PowerPoint Masters of Business Administration
• Negotiation skills
• Lotus Notes, CRM and Netsuite
• Understanding of Japanese culture