Digital Marketing Instructor

General Assembly

(Chicago, Illinois)
Part Time
Job Posting Details
About General Assembly

General Assembly is a venture-backed, NYC-based startup focusing on education for individuals and enterprises in the areas of technology, design, and entrepreneurship. We currently have physical classrooms in 15 cities across 4 continents, with tens of thousands of students coming through our doors.

Responsibilities
  • Teach two 3-hour part-time classes per week, for 10 weeks.
  • Work alongside GA staff and teaching team to best meet the needs and learning styles of your students.
  • Guide students through development of a stellar final project that allows students to create or optimize a digital marketing strategy for the company of their choice based on data analysis (Google Analytics) of that company’s current digital marketing efforts.
  • Facilitate a dynamic and collaborative classroom community.
  • Assist students and teaching assistants outside of class as necessary.
Ideal Candidate
  • You are eager to shape the skills, minds, and trajectories of the newest generation of digital marketers.
  • You are the person that your colleagues naturally gravitate to when they are trying to figure something out.
  • You have at least 3 years of industry experience with digital marketing.
  • You have fluency in the following topics: Google Analytics, Google AdWords, current social media outlets, paid social media advertising, customer segmentation targeting and tracking, community management, and e-mail marketing.

Questions

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Chicago, Illinois
Skills Desired
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  • Community Management
  • Data Analysis
  • Digital Marketing
  • Google Analytics
  • Social Media Advertising
  • Teaching
  • Understanding Customer Segmentation
  • Google AdWords
  • Marketing Strategy
  • E-mail marketing
  • Learning Styles
  • Stellar
  • Paid Social Media

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