Account Director

We create powerful issue campaigns that accelerate social progress.

• Build, execute, and define client email strategies that position email as a key driver of online fundraising, prospecting, relationship and movement building.
• Provide leadership in facilitating and negotiating vision, and partnership across several account teams, often simultaneously.
• Serve as email evangelist and strategy expert across all teams, both within the agency, and for our clients.
• Advise digital and marketing team counterparts in the best way to leverage email as part of multi-channel marketing campaigns that move people to take action.
• Partner with account leads to own acquisition and fundraising goals, where email is a strategic tool.
• Manage and support junior staff assigned email deliverables, ensuring that all team members are set up to succeed in the role, and are continuously challenged and developed.
• Continue to build out Fenton’s email practice over time.
• Pitching prospective clients, funders and other potential partners or allies.
• Being the smartest person in the room on email strategy and implementation.
• Expert in establishing and executing a vision for how our clients leverage email, one of their strongest and most impactful means of communication.
• Eminently capable of developing a high-level email strategy, as well as improving the operational process of email execution and deployment for a range of clients, with the end goals of building and sustaining relationships with their key audiences and moving people to take action.
• Skilled in a leading the planning, developing, testing, and analyzing of email campaigns, as well as working across agency and client teams.
• Comfortable providing strategic leadership on multiple concurrent projects and cross-functional team members.
• Proactive, have excellent communication and problem-solving skills.
• An individual with excellent interpersonal, negotiation and communications skills with tenacity to solve clients’ problems quickly and to provide them with excellent service.
• An enthusiastic and committed attitude, flexible problem-solver, open to participate and promote change within the organization.
• A self-starter with ability to think independently and work autonomously when necessary and a desire to succeed among fellow professionals.
• A person who is passionate about social issues and interested in working on campaigns which tackle progressive causes.

• In addition to five to eight years of experience in email or multi-channel marketing, with preference for experience at a firm, we are looking for candidates with strong experience in:Content strategy
• Digital and mobile optimization, including A/B testing
• Familiarity with CRMs, various mass email platforms, and strategies for lead generation
• Proven ability to move people to action (donate, join, etc.) through online communications
• Strong analytical ability: can build reports, analyze data, summarize findings for executive teams
• Proven ability to thrive in a fast paced, rapidly changing environment
• Strong organization and written / oral communication skills
• Articulating and presenting your strategic plans in client presentations (both written and in-person)
• Mentoring or managing staff
• Working collaboratively as a member of a team
• Juggling multiple tasks under tight deadlines
• Excellent verbal and written communication skills
• Demonstrated ability to motivate staff/project team, inspire teamwork and take a leadership role
• Ability to solve complex problems with keen instincts and organizational experience
• Bachelor’s degree, or equivalent experience required