Sales Director, AtlanticLIVE
Atlantic Media Company
(Washington, District of Columbia)Atlantic Media attracts the most extraordinary individuals, who are looking to boldly disrupt and relentlessly innovate in a fast-paced and rewarding digital media environment.
Sales Director who is a charismatic, strategic thinker with a passion for selling conference sponsorships. The ideal candidate will be a seasoned media sales professional with some events/conferences sponsorship sales experience, who will bring their valuable experience to our team. Title commensurate with experience, and positions available in both New York and Washington, D.C.
- Manage all aspects of selling, relationship development and brand awareness for a defined territory of AtlanticLIVE business in order to grow event revenue from the territory
- Manage client relationships, expectations and delivery of ROI, in partnership with events team execution leads, throughout the event development process
- Determine and implement sales strategy by having thorough knowledge of the market, categories, advertising business and trends with an emphasis on the conference landscape
- Contribute to sales campaign strategy, implementation and ongoing business strategy development through deep knowledge and understanding of the market, categories, event business and trends
- Cultivate strong relationships through a consultative process involving on-site meetings and presentations to decision makers at all levels
- Work closely with marketing team to develop customized, solutions-oriented marketing programs that accurately represent the AtlanticLIVE brand while delivering on client business objectives
- Partner with Atlantic print and digital advertising sales teams to build integrated packages and opportunities and to ensure events opportunities are being leveraged in all outgoing proposals
- Represent The Atlantic brand within the client and advertising community in a positive, substantive and enthusiastic manner
- Sales and client management experience, with a strength in building lasting relationships and delivering financial results
- Track record of closing sales and meeting goals
- Existing relationships in key markets and deep knowledge of competitive set a plus
- Highly motivated self-starter with an entrepreneurial spirit; ability to take ownership and work independently to meet aggressive performance goals
- Print and digital media sales background recommended, though not necessary
- Excellent and persuasive communication skills and consultative selling strength, including an ability to create and deliver convincing arguments verbally and in writing
- Interest in national affairs, politics, business and the arts with knowledge of leading figures and organizations in each category
- True service ethic, spirit of generosity and gracious sense of humor
- Outstanding organizational skills and meticulous attention to detail
- Working knowledge of SalesForce preferred
- Willingness to travel regularly
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